Meta Fantasy is opportunity for college students to demonstrate their creative marketing skills in team environment and have the campaign execute on the campus for immediate feedback. Students from Marketing, Mass Communication, Film and English Major will benefit greatly from this internship by bringing their discipline in free format to leverage against other colleges throughout USA in competitive contest between East Coast and West Coast. The semi winner from each coast will go on to finalist where they will be offer to Campaign on national level.
Creative Campaign Team: Team shall learn to delegate task while creating their own campaign that uses viral marketing idea to gain attention of the public to drive them to the event. The Team shall learn proper use of SEO and Key the Viral Video for copywriter so it can easily be found on sites like youtube and crosslink as many as possible to yield high number of hits that going to be determine semi final winner. Basic knowledge of video format and audio is required with access to video recorder.
Campaign Team shall learn the value of Art Sheet (poster/flyer). All the elements that go into a poster and amount of time consumer have to comprehend the message from the poster to make their decision. A number of tif files are found on the web to use in your own poster with example of poster. Photoshop knowledge is required.
Team shall receive hands-on experience for publishing a Press Release to the Media, Articles on prestige printed magazines, Reviews to the Trade Industry and Blogs on the internet. This will expose the students to Organizational Skills and Internet Tools like RSS, Podcast, Internet Tools and other resource to use the.
Campaign Creation:
1. Script the Viral Video
2. Flyers create and post flyer around the campus.
3. Create your poster
4. Publishing Articles and Blogs
Public Relationship: Public Relationship is powerful and plays a major role in Marketing Campaign. Students shall gain the insight on how to syndicate to social networks, industry specialist and professional to reach the audience by transferring their idea it proper format to consume by the market. Team learns to work in concert to craft and formulate their theme that interlocks and snaps into places to build a bigger impact to persuade the public.
Team shall sniff out elements in the storyline and align the information with college department heads to aid professors with their lecture and study.
The business of Radio is who you know and what you know. Meta Fantasy you will know the filmmaker for interview, Production Crew, Actors and have access to 12 sound tracks from the movie to play on the campus radio. In addition the students may create radio script and use sound effects from the Meta library. Team shall gain knowledge of requirements and format to make the elements ready for broadcast radio and tie the marketing with Viral Video, PR Marketing and Events.
There are many forms of Journalists specializing interests from humanity to business. The Journalist for Art, culture, philosophy, theology, copy editor, Media and film business shall have access to surplus of material and wealth of in-depth access to the Project of business of filmmaking in modern world to report on as news worthy for both educational outlet and industry outlets.
Public Relationships:
1. College Department heads
2. Campus Radio
3. Student Union Associates
4. Campus Journal
Execute Event:
1. Exhibit META at your College
2. Score Card
RULES:
Commissioner shall govern the contest and a supervisor shall be assign to the each college group. Students may earn 3 Credit Units check with your college.
For more information, contact Bal Samra at 562-313-5591.